SKU: 85369193695

Ikigai: The Japanese Secret to a Long and Happy Life

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Ikigai: The Japanese Secret to a Long and Happy LifeINTERNATIONAL BESTSELLER 2 MILLION+ COPIES SOLD WORLDWIDE Workers looking for more fulfilling positions should start by identifying their ikigai. Business Insider One of the unintendedyet positiveconsequences of the [pandemic] is that it is forcing people to reevaluate their jobs, careers, and lives. Use this time wisely, find your personal ikigai, and live your best life. Forbes Find your ikigai (pronounced ee key guy) to live longer and bring more

INTERNATIONAL BESTSELLER • 2 MILLION+ COPIES SOLD WORLDWIDE

“Workers looking for more fulfilling positions should start by identifying their ikigai.” ―Business Insider
 
“One of the unintended—yet positive—consequences of the [pandemic] is that it is forcing people to reevaluate their jobs, careers, and lives. Use this time wisely, find your personal ikigai, and live your best life.” ―Forbes

Find your ikigai (pronounced ee-key-guy) to live longer and bring more meaning and joy to all your days.

“Only staying active will make you want to live a hundred years.” —Japanese proverb
 
According to the Japanese, everyone has an ikigai—a reason for living. And according to the residents of the Japanese village with the world’s longest-living people, finding it is the key to a happier and longer life. Having a strong sense of ikigai—where what you love, what you’re good at, what you can get paid for, and what the world needs all overlap—means that each day is infused with meaning. It’s the reason we get up in the morning. It’s also the reason many Japanese never really retire (in fact there’s no word in Japanese that means retire in the sense it does in English): They remain active and work at what they enjoy, because they’ve found a real purpose in life—the happiness of always being busy.

In researching this book, the authors interviewed the residents of the Japanese village with the highest percentage of 100-year-olds—one of the world’s Blue Zones. Ikigai reveals the secrets to their longevity and happiness: how they eat, how they move, how they work, how they foster collaboration and community, and—their best-kept secret—how they find the ikigai that brings satisfaction to their lives. And it provides practical tools to help you discover your own ikigai. Because who doesn’t want to find happiness in every day?

What’s your ikigai?

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SKU: 85369193695

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Sara Kuntz
Boise, US
★★★★★ 5
Surprisingly fabulous
Worked better than expected. So interesting! My skin feels smoother and moisturized after. After using on my knees and underarms, the darker spots are much reduced.
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Reviewed in the United States on February 2, 2026
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Rivera
Carnegie, US
★★★★★ 5
Excellent product!!!
Size: 3 Ounce (Pack of 1)
I’ve been getting into more natural skincare lately, especially beef tallow products, so I wanted to try a sunscreen like this. I like that it uses tallow along with zinc oxide for protection. The texture is smooth and not overly greasy, and it blends in better than I expected for a mineral sunscreen. It leaves my skin feeling moisturized. I’ve used it on both my face and body, and it feels comfortable throughout the day. It’s also been good with my daughter’s skin, even though she has skin problems, which has been a big plus for us.
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Jessica
San Leandro, US
★★★★★ 5
Works well!
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Awesome sunscreen! Protected against sunburn, and felt clean on my skin.
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Tailah Fisher
Lowell, US
★★★★★ 5
Non-greasy, great natural sunscreen
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This sunscreen isn’t greasy and absorbs into the skin well. Application is great. Really love that it’s all natural ingredients!
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C. Gentry
Charlottesville, US
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