SKU: 23991450213

The Product-Led Organization: Drive Growth by Putting Product at the Center of Your Customer Experience

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Description

The Product-Led Organization: Drive Growth by Putting Product at the Center of Your Customer ExperienceA playbook on product led strategy for software product teams There's a common strategy used by the fastest growing and most successful businesses of our time. These companies are building their entire customer experience around their digital products, delivering software that is simple, intuitive and delightful, and that anticipates and exceeds the evolving needs of users. Product led organizations make their products the vehicle for acquiring and

A playbook on product-led strategy for software product teams

There's a common strategy used by the fastest growing and most successful businesses of our time. These companies are building their entire customer experience around their digital products, delivering software that is simple, intuitive and delightful, and that anticipates and exceeds the evolving needs of users. Product-led organizations make their products the vehicle for acquiring and retaining customers, driving growth, and influencing organizational priorities. They represent the future of business in a digital-first world.

This book is meant to help you transform your company into a product-led organization, helping to drive growth for your business and advance your own career. It provides:

  • A holistic view of the quantitative and qualitative insights teams need to make better decisions and shape better product experiences.
  • A guide to setting goals for product success and measuring progress toward meeting them.
  • A playbook for incorporating sales and marketing activities, service and support, as well as onboarding and education into the product
  • Strategies for soliciting, organizing and prioritizing feedback from customers and other stakeholders; and how to use those inputs to create an effective product roadmap

The Product-Led Organization: Drive Growth By Putting Product at the Center of Your Customer Experience was written by the co-founder and CEO of Pendo--a SaaS company and innovator in building software for digital product teams. The book reflects the author's passion and dedication for sharing what it takes to build great products.



Binding Type: Hardcover
Publisher: Wiley
Published: 09/23/2020
ISBN: 9781119660873
Pages: 272
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SKU: 23991450213

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The ball contented our “golden” Jaxson for about 15 minutes. He then thought it was a regular ball and it’s just a little delicate for a big dog. I just wrote it off as a loss. Great idea but should be more durable.
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My 50 pound goldendoodle absolutely loves this ball. It keeps a charge for a long time. It turns off When it’s not being used and we play with it every day.!
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My dog loves chasing these balls. He seems to love the squeak! They fit the chuck it stick perfectly, and are great replacements for the originals that came with the stick.
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