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Description
American Icon: Alan Mulally and the Fight to Save Ford Motor CompanyThe inside story of the epic turnaround of Ford Motor Company under the leadership of CEO Alan Mulally. At the end of 2008, Ford Motor Company was just months away from running out of cash. With the auto industry careening toward ruin, Congress offered all three Detroit automakers a bailout. General Motors and Chrysler grabbed the taxpayer lifeline, but Ford decided to save itself. Under the leadership of charismatic CEO Alan Mulally, Ford had already
The inside story of the epic turnaround of Ford Motor Company under the leadership of CEO Alan Mulally.
At the end of 2008, Ford Motor Company was just months away from running out of cash. With the auto industry careening toward ruin, Congress offered all three Detroit automakers a bailout. General Motors and Chrysler grabbed the taxpayer lifeline, but Ford decided to save itself. Under the leadership of charismatic CEO Alan Mulally, Ford had already put together a bold plan to unify its divided global operations, transform its lackluster product lineup, and overcome a dys-functional culture of infighting, backstabbing, and excuses. It was an extraordinary risk, but it was the only way the Ford family--America's last great industrial dynasty--could hold on to their company. Mulally and his team pulled off one of the great-est comebacks in business history. As the rest of Detroit collapsed, Ford went from the brink of bankruptcy to being the most profitable automaker in the world. American Icon is the compelling, behind-the-scenes account of that epic turnaround. In one of the great management narratives of our time, Hoffman puts the reader inside the boardroom as Mulally uses his celebrated Business Plan Review meet-ings to drive change and force Ford to deal with the painful realities of the American auto industry. Hoffman was granted unprecedented access to Ford's top executives and top-secret company documents. He spent countless hours with Alan Mulally, Bill Ford, the Ford family, former executives, labor leaders, and company directors. In the bestselling tradition of Too Big to Fail and The Big Short, American Icon is narrative nonfiction at its vivid and colorful best.Binding Type: Paperback
Publisher: Currency
Published: 02/05/2013
ISBN: 9780307886064
Pages: 422
Weight: 0.70lbs
Size: 7.90h x 5.10w x 1.10d
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★★★★★ 5
Good buy :)
Color: 03 - Gray, Size: Queen (2 Pillowcases)
Can’t go wrong! Silky and cool to touch. Love Beckham
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Reviewed in the United States on May 19, 2026
★★★★★ 5
Great Cooling Pillow Cases
Color: 03 - Gray, Size: King (2 Pillowcases)
Absolutely Awesome! Cooling Pillow Cases help with a great night's sleep. They Feel Great. My husband also enjoys his. Will purchased again!
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Reviewed in the United States on May 12, 2026
★★★★★ 5
LOVE, LOVE, LOVE
Color: 01 - White, Size: King (2 Pillowcases)
These pillows are just like clouds! So soft and comfortable. I love mine so much!
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Reviewed in the United States on May 15, 2026
★★★★★ 5
Nice
Color: 06 - Aqua Gray, Size: Queen (2 Pillowcases)
Best pillow I’ve had stays cool and the pillow cases are super soft
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Reviewed in the United States on June 7, 2026
★★★★★ 5
Best pillows!
Color: 01 - White, Size: Queen (2 Pillowcases)
Best pillow ever! Worth every penny. Very comfortable. Keeps its shape and supports my neck. I bought 4 of them.
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Reviewed in the United States on May 28, 2026