SKU: 72018311617

Sell Short

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Description

Sell ShortCome over to the short side. Ever since Dutch trader Isaac Le Maire invented short selling in 1609 (and evoked the first ban on it), short selling has been seen as the dark side of stock trading slightly suspect and too intricate for individual investors. Today, short selling is an integral part of all markets and new tools can make it as simple as buying stocks. As Michael Shulman explains in this book, a short seller is a profit seeking contrarian

Come over to the short side.

Ever since Dutch trader Isaac Le Maire invented short selling in 1609 (and evoked the first ban on it), short selling has been seen as the dark side of stock trading--slightly suspect and too intricate for individual investors. Today, short selling is an integral part of all markets and new tools can make it as simple as buying stocks.

As Michael Shulman explains in this book, a short seller is a profit-seeking contrarian who sees opportunities others do not as a stock or market segment moves down. In Sell Short, Shulman turns the mystery of short selling inside out, revealing how using the same fundamental approach underlying the purchase of a stock can lead to tremendous opportunities on the short side.

Shulman does not believe traditional short selling is a good trading approach for individuals and this simple, but comprehensive overview of short selling focuses on buying puts or, in some situations, exchange-traded funds (ETFs). Throughout these pages, Shulman reveals the day-to-day details needed to generate short side profits. He describes how short selling works and how individual investors can best identify compelling opportunities before Wall Street finds them. Shulman also helps you to determine what part of your portfolio will fund short selling, what percentage of your capital should go to the short side, and how big each position should be.

Filled with in-depth insights and straightforward advice, Sell Short walks you through the mechanics of opening, managing, and closing a position, including rolling or pressing a position to increase profits. (Shulman does cover traditional shorting, though, in case you'd like to take that route.)

Step by step, this book prepares you to:

  • Prospect for gold in fading stocks
  • See opportunities that Wall Street misses
  • Create, manage, and exit a position
  • Short stocks, markets, and indices as well as specific sub-segments of the market, real estate (through REITs), commodities, and even countries
  • Create the "rocket-fueled trade"--the higher-risk purchase of calls on double inverse ETFs
  • Explore a dvanced trading techniques such as selling calls, hedging, bear call spreads, selling puts on short ETFs, and more


Binding Type: Hardcover
Publisher: John Wiley & Sons
Published: 03/30/2009
ISBN: 9780470412336
Pages: 225
Weight: 0.90lbs
Size: 9.10h x 5.90w x 1.00d
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SKU: 72018311617

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Erin Bryant
Houston, US
★★★★★ 5
Great Toy For Playful Pup
Size: Medium Size 2, Color: White-Blue
We have purchased three of these! Our dog is obsessed with them and they keep her very entertained. The strap is a great tool for her to easily pick up the ball.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on April 26, 2026
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Stephanie Carter
Lake Worth, US
★★★★★ 5
perfect for medium size dogs !
Size: Medium Size 2, Color: Green-Blue
i have a soccer ball loving french bulldog.. and he LOVES this toy! easy for the squishy faced breeds to pick up and run with! very durable!
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Reviewed in the United States on May 2, 2026
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Denise
Waukegan, US
★★★★★ 1
easily punctured by dog teeth & not durable
Size: Large Size 3, Color: World Cup
I have a medium size dog 25lbs. The tabs all came off within 4 days & deflated/punctured in the same amount of time this ball is not as sturdy as they say.
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Reviewed in the United States on May 26, 2026
S
Verified Purchase
Sunshyne
Charlottesville, US
★★★★★ 4
Quality product but sold on Amazon cheaper with different seller.
Size: Medium Size 2, Color: White-Blue
The size is the reason for the missing star. Made of good quality but found cheaper from another buyer. My 9month Cane Corso hasn't destroyed it yet and enjoys playing keep away with the other dogs.
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Reviewed in the United States on November 2, 2025
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Verified Purchase
Jenna
New York, US
★★★★★ 5
absolutely must buy perfect for dogs. I have a large black lab and he has had so much fun with us.
Size: Large Size 3, Color: White-Blue
I have to say that my dog would be considered an aggressive tower. However, this ball has stayed intact. I love that it comes with the pump. It’s extremely functional very soft for catching can be cleaned. Very easy easy the quality is exceptional. Very functional does have a bounce. I can say he has had so much fun with this since it’s getting it for his birthday on 11/11 I highly recommend this product and would definitely buy again.
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Reviewed in the United States on November 23, 2025

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