SKU: 77760239435

Willful Blindness: Why We Ignore the Obvious at Our Peril

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Willful Blindness: Why We Ignore the Obvious at Our Peril"With deft prose and page after page of keen insights, Heffernan shows why we close our eyes to facts that threaten our families, our livelihood, and our self image and, even better, she points the way out of the darkness." Daniel H. Pink In the tradition of Malcolm Gladwell and Nassim Nicholas Taleb, Margaret Heffernan's Willful Blindness is a tour de force on human behavior that will open your eyes. Why, after every major accident and blunder, do we

"With deft prose and page after page of keen insights, Heffernan shows why we close our eyes to facts that threaten our families, our livelihood, and our self-image--and, even better, she points the way out of the darkness." --Daniel H. Pink

In the tradition of Malcolm Gladwell and Nassim Nicholas Taleb, Margaret Heffernan's Willful Blindness is a tour de force on human behavior that will open your eyes.

Why, after every major accident and blunder, do we look back and say, How could we have been so blind? Why do some people see what others don't? And how can we change? Drawing on studies by psychologists and neuroscientists, and from interviews with business leaders, whistleblowers, and white collar criminals, distinguished businesswoman and writer Margaret Heffernan examines the phenomenon of willful blindness, exploring the reasons that individuals and groups are blind to impending personal tragedies, corporate collapses, engineering failures-even crimes against humanity.

We turn a blind eye in order to feel safe, to avoid conflict, to reduce anxiety, and to protect prestige. But greater understanding leads to solutions, and Heffernan shows how-by challenging our biases, encouraging debate, discouraging conformity, and not backing away from difficult or complicated problems-we can be more mindful of what's going on around us and be proactive instead of reactive.

Binding Type: Paperback
Publisher: Bloomsbury USA
Published: 07/03/2012
ISBN: 9780802777966
Pages: 294
Weight: 0.80lbs
Size: 8.28h x 5.61w x 0.96d
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SKU: 77760239435

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Kaitlin Stuart
Bozeman, US
★★★★★ 4
For the nerds
Format: Hardcover
As a huge gravity falls fan I can say this book does not disappoint. It’s very well detailed and fits exactly like the show. I just wish it was black light activated like in the show
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Reviewed in the United States on January 15, 2026
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Ava Emery
Lake Worth, US
★★★★★ 5
Amazing book!
Format: Hardcover
Absolutely love this book! It's a must have for any big gravity falls fan! You get so much extra lore that isnt in the show itself and a lot more insight into Ford as a character! Book also came in perfect condition.
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Reviewed in the United States on February 25, 2026
B
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Benjamin
Dallas, US
★★★★★ 5
Accurate
Color: Stainless Steel, Size: Medium Size
Just place it on the counter, press the power button, and you’re ready to weigh ingredients instantly. The digital display is clear and easy to read, and switching between grams and ounces is fast and intuitive which makes it great whether I’m following recipes or tracking portions for meal planning. The weighing platform is spacious enough to fit bowls, plates, or containers and the scale is impressively accurate even with small amounts like spices or coffee grounds. I’ve used it for baking precise measurements, prepping meal portions for a keto plan, and tracking food for weight‑loss goals, and it performs consistently every time. It also has useful features like a tare function which lets you subtract the weight of your container so you only measure what matters. The scale feels sturdy and well‑made yet still lightweight and easy to store when not in use. Overall this Etekcity food scale is a fantastic value and a must‑have for anyone serious about cooking, baking, or healthy living. I’ll definitely be using it for years and would buy it again without hesitation.
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Reviewed in the United States on March 3, 2026
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Brittany H.
Louisville, US
★★★★★ 5
Great Kitchen Purchase
Color: Stainless Steel, Size: Medium Size, Color: Stainless Steel, Size: Medium Size
I didn’t realize how much I needed a kitchen scale until I got this. It’s really accurate and makes cooking (especially baking) so much easier and more consistent. The tare function is a game changer—you can zero out the bowl and keep adding ingredients without extra measuring cups. It’s also easy to switch between grams and ounces, which is great for following different recipes. Most digital scales measure very precisely, often down to about 1 gram, which makes a big difference for accuracy. It’s compact, easy to clean, and doesn’t take up much space on the counter. Overall, such a simple tool but makes a big difference—definitely worth having in any kitchen.
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Reviewed in the United States on April 8, 2026
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Jason G
Battle Creek, US
★★★★★ 5
Great little scale!
Color: Stainless Steel, Size: Medium Size
Love this little guy! It's small I use it for all my meals. When in a rush I can just toss it in my lunch box and use it at work. Super convenient. It sits on my counter no bigger than a side plate. Worth the money!
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Reviewed in the United States on May 19, 2026

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