SKU: 9830679617

The Psychology of Magic: From Lab to Stage by Gustav Kuhn and Alice Pailhes

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Description

The Psychology of Magic: From Lab to Stage by Gustav Kuhn and Alice PailhesScientifically proven methods for improving your magic. Partnering with Vanishing Inc., scientific researchers Gustav Kuhn and Alice Phails have created the first ever book showcasing how to make your magic better with science. The Psychology of Magic: From Lab To Stage is a gorgeous 312 page hardback book containing 4+ years of research conducted in the world's only dedicated "Magic Lab." This exceptional book is bursting with invaluable information,

Scientifically-proven methods for improving your magic.

Partnering with Vanishing Inc., scientific researchers Gustav Kuhn and Alice Phailès have created the first-ever book showcasing how to make your magic better with science. The Psychology of Magic: From Lab To Stage is a gorgeous 312-page hardback book containing 4+ years of research conducted in the world's only dedicated "Magic Lab."

This exceptional book is bursting with invaluable information, unlike anything magicians have ever seen before. While there have been books exploring the way psychology and magic work in harmony, none have been researched and written exclusively to serve as a scientific and practical guide for helping magicians apply these concepts to their own work.

There's no guesswork in The Psychology of Magic. These are practical techniques forged from real-life examples that have been specifically designed to help you create and perform better magic.

Despite its academic foundation, you are not buying a textbook filled with meaningless facts. The Psychology of Magic is a captivating guidebook that gives magicians the critical data they need, and then shows them exactly how to start applying it to their own magic right away.

Once you start reading, you won't be able to put it down. Each chapter is laid out in a clear, easy-to-digest format. The book itself is also stunning and continues Vanishing Inc.'s legacy as the gold standard among magic book publishers.

Some of the many ways you'll learn how to make stronger magic include:

  • Exploiting your audience's blindspots
  • Using psychology to improve forcing
  • How visual illusions trick the brain
  • Getting more impact out of the magic you already perform


If you're a magician looking to improve the magic you're already doing, then you need to grab yourself a copy of *The Psychology of Magic: From Lab to Stage* today.

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SKU: 9830679617

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Salguod
Battle Creek, US
★★★★★ 5
Interesting
Format: Paperback
Delivered in a timely manner and product was exactly as advertised.
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Reviewed in the United States on July 28, 2025
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William D Kelley
New York, US
★★★★★ 5
Amazing!
Format: Paperback, Format: Paperback
Perfect Crypto book. I’ve read 2 others and wish I bought this first!
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Reviewed in the United States on February 11, 2025
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Tambo
Massapequa, US
★★★★★ 5
It's actually a good book
Format: Paperback, Format: Paperback
This book is very informative and reliable. I am using it to understand figma and it's not complicated as most tutorials I have seen.
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Reviewed in the United States on June 1, 2026
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Thomas
Omaha, US
★★★★★ 5
More than a technical guide this book is a masterclass in design leadership using Figma!
Format: Kindle
Sharma's expertise from leading design teams at major companies shines through, offering real-world insights that integrate Figma into a strong design process. What sets this book apart is Aditi’s genuine expertise. She doesn’t just teach the mechanics of Figma—she brings the wisdom of someone who has led design teams at Amazon, JPMorgan, and Walmart, weaving in real-world insights that make the tool feel like an extension of a strong design process. The structured approach, practical exercises, and advanced techniques helped me not only sharpen my skills but also rethink how I lead design collaboration in my teams. For design leaders aiming to elevate their Figma expertise and use it effectively at scale, this book is an essential resource, making the transition both seamless and impactful.
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Reviewed in the United States on March 11, 2025
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Jade Virginia
Omaha, US
★★★★★ 5
Practical, Engaging, and Worth Every Penny
Format: Paperback
I’ve read a few Figma books, but this one stands out because of how engaging and hands-on it is. It’s written in a way that makes you feel like you’re learning from a mentor, not just reading a manual. The exercises are practical, and the step-by-step approach makes even complex concepts easy to grasp. I also loved the section on integrating plugins and designing responsively for multiple devices—it’s these little details that make a big difference in real-world design work.
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Reviewed in the United States on March 11, 2025

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