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Description
Color Sells: Choose the Right Colors for Your PackageCondition: BRAND NEW ISBN: 9789887928386 Year: 2019 Publisher: SendPoints Publishing Description: Power up your packaging design with COLORS! The red and yellow McDonald's, the Tiffany Blue, the blue and yellow IKEA, the Coca Cola Red, etc., a number of world famous brands have successfully developed their own color system for their brand identity, including packaging and storefront, making a strong impression on consumers. Color has become a more
Condition: BRAND NEWISBN: 9789887928386
Year: 2019
Publisher: SendPoints Publishing
Description:
Power up your packaging design with COLORS!
The red and yellow McDonald's, the Tiffany Blue, the blue and yellow IKEA, the Coca Cola Red, etc., a number of world famous brands have successfully developed their own color system for their brand identity, including packaging and storefront, making a strong impression on consumers. Color has become a more powerful marketing tool than ever: it stimulates buying and infuses enduring vigor into the packaging.
This book reveals the secrets of commercially successful packaging colors. It introduces color psychology and marketing strategies of colors using accessible language and vivid illustrations; deeply analyses the combination of color and marketing in packaging via case studies; and showcases packaging designs worldwide with excellent color matching, revealing their design concepts and approaches.
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4.7 ★★★★★
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Product Reviews
★★★★★ 5
Best affordable squeaker toy
Color: Crinkle Chicken (Brown), Size: Large, Color: Crinkle Chicken (Brown), Size: Large
my dog is obsessed with this toy, this has became his new comfort toy and after having this for about four months the legs are falling off but it’s very durable. The squeaker also moved from the head of the chicken to the body of the chicken but that’s after it was played with every single day. I love that it has two squeakers and it’s the perfect toy for my dog.
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Reviewed in the United States on May 6, 2026
★★★★★ 5
Beautiful design, perfect quality for seasoned destroyers.
Color: Crinkle Duck (Yellow), Size: Large
Absolutely adorable, excellent quality, I have a couple of monsters whose teeth make any kong toy tremble, I was very concerned whether something as soft and nice would last. So far so good.
Good looking and soft and tough at the same time!.
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Reviewed in the United States on May 12, 2026
★★★★★ 5
Best fun indestructible toy
Color: Crinkle Duck (Yellow), Size: Large
Truly indestructible no matter how much our oittie tries. She has owned it for three months works at destroying every day with no success. She carries it everywhere. Best purchase for chewer, more fun than the popular rubber heavy duty toy. Do not hesitate your pup will thank you for this fun distraction.
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Reviewed in the United States on May 30, 2026
★★★★★ 4
Happy with quality & price
Color: Crinkle Duck (Yellow), Size: Large
Lasts longer than most toys for the price
Only bought Kong or Outward Hound for
my 17 lb Lhasa Apso in the past a
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Reviewed in the United States on May 30, 2026
★★★★★ 5
My puppy tore it up in about 5min. She had a ball while it lasted.
Color: Crinkle Duck (Yellow), Size: Large
Cute, not durable
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Reviewed in the United States on May 30, 2026